Another article on alcohol retailing provides this “beautiful” quote (FYI this follows on from a previous post):
The end of loss-leading was welcomed by Glengarry product manager Liz Wheaden, who said the practice had the potential to lower customer expectations at the same time as it “destroys” brands.
Loss-leading made customers come to expect to be able to buy a product cheap, Ms Wheaden said.
While her company had never used loss-leading, the practice had forced Glengarry to offer more variety and improved customer service to compete.
How dare supermarkets push other retailers to cut prices, increase choice, and improve service. Have they no shame!!